Best Privacy Policy Generators for 2020

For this review, two data protection lawyers tested the Internet’s most popular privacy policy generating tools, enabling us to compile this final list of the top 10 best privacy policy generators.

2. Most Customizable

  • GDPR, CCPA & CalOPPA clauses
  • Highly customizable policies
  • Recurring fees

1. Best Overall

  • GDPR, CCPA & CalOPPA clauses
  • Customizable free templates
  • Beginner-friendly
  • No recurring costs

3. Free Alternative

  • No recurring fees
  • No legal protection
  • Low quality documents
  • Low customizability

Our review process consisted of analyzing hundreds of pages of automatically generated privacy policies. What we found was that only a select few generators fulfilled legal compliance with data protection and privacy laws such as CalOPPAGDPR and the CCPA. Some privacy policy generators can indeed be highly useful in saving time, money and resources for businesses, but only if they take the time to select a high-quality one.

Do You Need a Privacy Policy?

Privacy policy statements are a requirement in most countries. If you own an online business and/or website, whether as an individual or as a business, you’ll need a privacy policy. Having an updated and legally-compliant privacy policy not only boosts your credibility and trustworthiness, but it also protects you from any potential legal risks and complications. International regulations surrounding personal data protection are growing stricter by the day, and it’s highly impractical to try to write your own legal documents without any professional legal advice.

While most people don’t read them, you need a disclaimer for protection – whether you have just have site visitors or people purchasing using a credit card. If you as much as gather e-mail addresses from your users for the purpose of sending out newsletters, then you are required by law to write that data gathering method down in a clear, understandable privacy policy. Or, let’s say you have a mobile app and you save the first name of your users in a database. That will also be considered a personal data gathering method and your users could easily take you to court if you haven’t made that clear in a privacy policy.

After all, you don’t want to get caught up in massive lawsuits over improper personal data handling like VimeoFacebook, Comcast and countless others have, do you?

What is a Privacy Policy Generator?

As lawyers ourselves, we realize the immense costs of personalized policies written by legal counselors. They can cost thousands, if not hundreds of thousands of dollars. These are large sums of money which could have been invested elsewhere. Especially in the case of small businesses, these expenses can have a huge impact on day-to-day operations. It’s inevitable that not all small businesses can afford to hire legal firms to write in-depth, personalized documents. 

This is where privacy policy generators play an important role. 

Privacy policy generators are software tools which create custom privacy policy statements in an automated way. Some are free (as you’ll find out, you’re better off staying far away from these), while others cost a small price or are subscription-based. With these generators, website and mobile app owners can get the basic outline of a privacy policy completed within minutes. And, those willing to pay a small fee can get a fully law compliant privacy policy for around $30 to $50. This affordable disclaimer can save you thousands of dollars later on

We noticed a common theme among all of these top privacy policy generators – GDPR and CalOPPA clauses never come free and you have to pay to get them included. And, if your privacy policy is missing these clauses, then it might as well have been written by your 2-year old niece as it’s utterly useless in a court of law.

To be clear, we still recommend bigger businesses with complex personal data collecting processes to always hire a professional legal adviser for their privacy policies. However, a good privacy policy generator will get the job done for a majority of small businesses and individuals. At least for the time being.

Using a privacy policy generator is easier than you might think, as you can see from the following image:

Using a Privacy Policy Generator
Using TermsFeed's privacy policy generator mostly involves ticking boxes.

While TermsFeed proved itself to be an effective and easy-to-use piece of software, we can’t say the same about all of them. Many of the privacy policy generators we tested were not nearly as lawful as advertised. When we were filtering through all the pages of automatically generated privacy policies we found that most of the documents were missing highly important clauses – especially the free privacy policy generators. If you want to make sure you are 100% compliant then you really can’t go wrong with TermsFeed. 

Without having even all of the basic necessary legal clauses covered, a policy becomes useless in a court of law. Therefore, most of our recommendations ended up being premium privacy policy generators, rather than free ones, as they were the only ones who actually covered all of the mandatory clauses of a proper privacy policy.

Choosing a Good Privacy Policy Generator

Searching for “privacy policy generator” yields dozens, if not hundreds, of results. While they all promise the same thing, there a few things to consider that will help you weed out the good from the bad. The best privacy policy generators have to cover absolutely ALL of these bases in order to be worth a recommendation.

If you’re searching for a good privacy policy generator to use for your website, then these are the characteristics you should prioritize:

GDPR & CCPA Compliance

If you’re collecting information from the EU and you want to stay risk-free, GDPR-abiding privacy policy generators are an absolute must. If you’re collecting information from the US, then look for a generator that adheres to CalOPPA standards. And, starting from January 1st 2020, companies that serve California residents and have over $25 million dollars in revenue must also comply with the new CCPA regulations. The top two picks on this list, TermsFeed and Iubenda, have already made changes to their privacy policies to reflect both regulations.

Ideally, though, you will want to go with a generator which covers both of these two international acts, as they are the cornerstones of modern data protection laws. Fortunately, both Termsfeed and Iubenda are compliant with both laws.


Some online privacy policy generators are easier to use than others. They can range from pages-long questionnaires to a simple one-screen form. The longer ones tend to be more detailed and tailor-fit, but they’ll also take more time to complete.

You’ll need to find a privacy policy generator that avoids jargon and makes the process easy for you as an user. The best privacy policy generators on this list have straightforward controls and intuitive interfaces that make writing your privacy policy a quick and pain-free process.


While a privacy policy generator is never going to rival a privacy policy written by an actual expert of the law, you can still get a well-written and compliant privacy policy with a good online generator. If you have specific needs, such as e-commerce or third-party services, you’ll need a privacy policy generator that includes clauses for those.

In terms of comprehensiveness, we can only really  recommend the first two top picks in this article. The rest of them tended to skip over many of the important clauses required by law.


Unlike what some websites will tell you, there is no one-size-fits-all template for a privacy policy. The contents heavily depend on the nature of your business, your platform, if your website has certain functionalities, etc. Privacy policy generators can still tailor-fit your privacy policy to match what your website offers. They’ll often let you input details about your site or app so that they can create a custom privacy policy that covers everything it needs to.


There are privacy policy generators at different price points and payment options. You can find free generators, one-time payment generators, or generators with recurring fees. Consider your budget, what features you need, and if you have any special requirements.

Thankfully, most generators come at a reasonably affordable price, especially if you compare it to hiring a lawyer. We’d say that all of the paid generators on this list are worth the money, but it’s still up to you to decide which is the most cost-effective option for your business.

What are the Best Privacy Policy Generators?

Best Overall

1. TermsFeed

Review Score:

This is the privacy policy generator we use. TermsFeed is the quickest, most easy-to-use, and best overall privacy policy generator we tested for this review article with fully protective clauses and sections to be fully GDPR and CCPA compliant (must haves if you do business in Europe or the US).

It’s great for all businesses – ecommerce to bloggers to mobile apps and because TermsFeed does a great job staying up to date with laws they’re fully compliant with all countries (US, UK, Europe, etc). TermsFeed covers all digital businesses and websites and provide a comprehensive suite of options.

It generates high-quality legal documents within minutes, and it has affordable pricing. We covered the platform in greater detail in our TermsFeed review.


  • Free (Basic policy – does not contain GDPR & CalOPPA clauses)
  • $30-$70 (Custom policy – fully compliant with international law)


  • Free and paid documents
  • 6 different types of legal agreements
  • Export to 4 available formats
  • Downloadable privacy policy templates
  • Terms & Conditions generators also offered


TermsFeed tops our list of online privacy policy generators because it is fast, effortless to use, and extremely high-quality. Whether you have an application, store, offer services, or collect data (such as an email or address) this option will be able to satisfy anything you need.

It’s also relatively affordable compared to its alternatives, as you only have to pay once for top-toer legal content. Competitors such as iubenda (featured at #2) have decided to go for a subscription-based model instead, giving TermsFeed a clear advantage over them in terms of cost.  

While you can get a free privacy policy from TermsFeed, we would not recommend it. That is because only the premium versions include sections for GDPR, CCPA, and CalOPPA international laws. Without these clauses, the privacy policy will not hold in a court of law. Therefore, spend the extra ~$30 and get the premium version if you really want your business to be lawful.

Another big advantage of TermsFeed is the fact that once you buy a policy, you will be the owner of it. You can copy it and paste it onto your website or mobile app however you please. The same sadly cannot be said for iubenda, coming in at #2, which forces you to link to their website in order to use your policy.


  • Very simple to use
  • Affordable one-time cost for legal document generation
  • Only pay for what you need
  • Intuitive interface, even for people who aren’t tech-savvy
  • Personalized app or website privacy policy generation


  • Free privacy policy templates don’t include all legally-mandated clauses
  • Free policies not as in-depth and comprehensive as premium policies
iubenda - Best Comprehensive Privacy Policy Generator

Most Customizable

2. iubenda

Review Score:

Generating a privacy policy with iubenda is not as simple as with TermsFeed. However, the end result is very high-quality. If you have a complex business model and use a large number of personal data processing services, then iubenda will be the best privacy policy generator for your business. The biggest downsides? The subscription-based cost, and that you can’t directly copy-paste iubenda’s policies to your own app or website which makes it not as easy to use. Read our iubenda review for further information on this platform. 


  • Free (Basic policy – does not contain GDPR, CCPA or CalOPPA clauses)
  • $27/year (Custom policy – fully compliant with international law)


  • Free and paid plans for one or multiple sites/apps
  • Website & app privacy policy generators
  • Over 600+ pre-crafted privacy policy clauses
  • One-click cookie policy activation
  • Offline viewing options
  • Options to integrate the privacy policy as a widget, link, or embedded text


Undoubtedly one of the top-rated privacy policy generators online, iubenda boasts detailed lawyer-level policy statements, unrivaled customization, and numerous other services including cookie policy generation and internal privacy management solutions.

The primary reasons why we did not rank it higher than TermsFeed are that it’s not exactly intuitive to use, it’s expensive in the long term, and you are never the full owner of your generated policy. With iubenda, you will have to integrate the policy onto your website with alternative methods such as a widget, embedded text, or through a link.

Due to the high degree of customization options, you will likely have to set aside multiple hours to finish your policy, as iubenda requires you to list absolutely ALL of your personal data collecting processes. Unlike TermsFeed, it’s highly specific, and you need to have a good overview of your business to use it effectively. 


  • Support for multiple languages and countries
  • Hundreds of legal clauses crafted by a team of legal experts in international law
  • Always up-to-date and compliant with the latest regulations
  • Multiple ways to integrate the privacy policy
  • Beautiful user-friendly interface


  • Limited basic/free plans
  • Recurring payments or payments on a monthly/yearly basis
FreePrivacyPolicy.Com - Best Free Privacy Policy Generator​

Best Free Privacy Policy Generator


Review Score:

Pricing: Free (basic plan), premium policies start at $50

Click here to start’s Privacy Policy Generator

You wouldn’t expect this simple site to be this useful, but Free Privacy Policy hits all the important marks. They’ve generated almost 900,000 understandable, comprehensive, and (mostly) legally-compliant policies—all for a low, low price of absolutely free.

However, similarly to TermsFeed and iubenda, their free privacy policies don’t include all necessary clauses. Namely they are missing GDPR, CCPA and CalOPPA sections. To get a full privacy policy you do, once again, need to spend some money. For this reason, we gave TermsFeed the top-rated privacy policy generator spot. While you can get a free privacy policy from, it will likely not be enough to make you legally compliant.


  • GPDR privacy policy generator with compliance verification
  • Free with available paid add-ons and installation options
  • Easy to read and understand policies
  • Privacy policy examples and guides available


  • No payment or sign-up involved
  • Only pay for the add-ons you want
  • Comprehensive legal coverage


  • Questionnaire is long, takes a while to fill out information
  • Privacy policy must be downloaded, no accessible web version
  • Free policies don’t include all clauses
Shopify - Free E-Commerce Privacy Policy Generator​

Free E-Commerce Privacy Policy Generator​

4. Shopify

Review Score:

Pricing: Free

Click here to start Shopify’s Privacy Policy Generator

Shopify may be known as an e-commerce platform, but they also provide free legal tools for online businesses to help you with your online store. This option bit niche, but it does provide a personalized website privacy policy that’s good enough for if you run a shop, store, or are a vendor.

If you’re running an ecommerce shop on a budget this is a good start, but keep in mind you may still be vulnerable to legal issues as Shopify’s option is not as comprehensive as others.


  • Free GPDR privacy policy generator for online vendors and shops
  • Tools include privacy policy, refund policy, and terms of service policy
  • Simple form generates custom privacy policies quickly


  • Tailor-fit for e-commerce websites
  • Can sign up for a free trial of Shopify
  • Access to other helpful tools like logo creators, HD photo galleries, and more
  • Fast and very easy to use


  • Only for e-commerce sites
  • No option to add extra clauses
  • Uses generic privacy policy template for all users

Best for Apps

5. Firebase App Generator

Review Score:

Pricing: Free

Click here to start Firebase’s Privacy Policy Generator

If you’re trying to write a privacy policy for an app you’ve developed, look no further than the Firebase App Privacy Policy Generator. This generator is incredibly simple, free to use, and even integrates links to some of the most common third-party services like Google Play and Facebook. 

In fact, Firebase itself comes from Google. It’s nice of them to provide an option (mostly catered towards apps), but if you want one that will really protect you then we suggest Termsfeed or Iubenda.


  • Built specifically for mobile apps
  • Simple one-page form with integrated third-party service providers


  • Easy and free privacy policy generator for app developers
  • Supports multiple OS’s and app types
  • Takes only a few minutes to set up and customize


  • Limited list of third-party services
  • Does not generate privacy policies for SaaS/web apps or websites privacy policy generator


Review Score:

Pricing: Free for basic privacy policy; $39-$49 for GPDR-compliant and international privacy policies

Click here to start’s Privacy Policy Generator

Another popular choice on the net, Privacy Policies provides free or paid privacy policies for businesses and individuals. Unlike other free generators, it doesn’t use a template, avoids confusing legalese, supports multiple languages other than English, and can be accessed online or downloaded in a variety of formats. Plus, you can get custom GPDR/internationally-compliant privacy policies for a reasonably small one-time fee.

Overall, it’s pretty decent as an alternative, but falls flat in every category compared to our top 2 picks.'s Privacy Policy Generator


Review Score:

Pricing: Free for basic privacy policy; $5-$45 for custom privacy policies

Click here to start’s Privacy Policy Generator

GetTerms is a fantastic privacy policy generator for bloggers, freelancers, or smaller sites. It’s a simple, no-frills privacy policy generator with an elegant, intuitive interface. You can choose from free, basic, or comprehensive privacy policies by just filling out a simple form—no email or sign-up required.  They offer a wide range of personalized privacy policies for websites, mobile apps, SaaS applications, e-commerce sites, and news/blogs sites.

Privacy Policy Online Privacy Policy Generator


Review Score:

Pricing: Free

Click here to start’s Privacy Policy Generator

You can’t get any simpler than Privacy Policy Online. The free form is right on the homepage, so you can generate privacy policy pretty much instantly. It covers the most popular advertisers/third-party affiliates while also providing valuable resources to learn about privacy policies and regulations. Besides generating your privacy policy, you can also generate an HTML version to copy and paste into your website code.

It’s a blanket option that covers a lot of cases, but there isn’t a lot of customization available. While it’s not bad, you can do a lot better.

WebsitePolicies.Com​ Privacy Policy Generator


Review Score:

Pricing: Free

Click here to start’s Privacy Policy Generator

The best thing about website policies is that it is one of the only website privacy policy generators at its price point that doesn’t use a template and automatically updates your privacy policy when laws/requirements change. Because of this though it may slow down the speed of that specific page (though admittedly the page won’t get many visitors).

They are also one of the only companies to offer an affiliate program that lets you earn commission on your referrals. Website Policies uses an easy 3-step process and is available in free, paid, and bundle options.

AutoTerms Privacy Policy Generator​

10. AutoTerms Privacy Policy Generator​

Review Score:

Pricing: Free for basic privacy policy; premium licenses at $19-$39 per site

Click here to start AutoTerms’ Privacy Policy Generator

This powerful WordPress plugin lets you easily generate a privacy policy for your WP site. WP AutoTerms is integrated right into your dashboard, so you can create important legal pages such as terms and conditions, privacy policy statements, cookies notice, and affiliate endorsements.


If you don’t have a privacy policy for your website yet, don’t worry. These privacy policy generators can help you create a custom privacy policy for your business in just a few minutes. We highly recommend using Terms Feed because you can get high-quality legal statements at a low one-time cost. Plus, customizing your privacy policy is as easy as ticking a few boxes.

However, if you want something more detailed (and are willing to shell out a monthly or yearly fee for it), you can’t go wrong with Iubenda. The interface is incredibly easy to follow, and the result is a privacy policy that’s almost on par with an attorney-penned one.

Whichever option you go for, you can still seek professional advice to make sure your privacy policy is airtight. Also, even the most well-written privacy policy is moot if you don’t follow it! Make sure you have the proper privacy business practices in place to support your new policy.

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